Music above all else.
Music above all else.
Herideas Inc. was built with the vision to be a talent management agency that discovers, promotes and supports all musical artists and create an inclusive-community that cares about one thing only - music.
WHO WE ARE
We, at Herideas Inc., are here to create an agency that promotes musical talent over everything else. We are here to redefine what music artist management is and who we represent. At the core, we are about seeking fresh talent from all corners - irrespective of genres.
Founded by Sweta Sen in 2024, Herideas Inc. was built to especially represent female, queer & trans artists in a primarily male-dominated industry - where musicians get a platform for their talent, passion and dedication for their art. We aim to trailblaze a new path fueled by our love for music across genres & spaces.
We discover, we represent, we manage and we support music talent where we see it and for what it is.
Artist Showcase - Producers and Musicians
TATRIX
Tatrix aka Taabish Akhter is a rising star in the EDM & Future Techno sound. A musical prodigy who has been in the scene since his teenage years, Tatrix is a Producer & DJ known to play full-house gigs across the country while producing sounds that have been appreciated internationally.
Tatrix has played in the most happening venues across the country and is the youngest artist to have taken center stage at Sunburn Select.
In addition to his achievements as a performer and producer, Tatrix has been instrumental in pioneering the BollyTech sound in India which is garnering attention across the world. He has enormous caliber and potential to do exactly what he loves the most: making music. Looking at Tatrix’s own worldwide releases (Over 40,000 plays in Soundcloud & Spotify), like Got This Love, Down For Ride and You Got Me, it’s clear that his talents as a producer has no boundaries, delivering dancefloor stompers and melodic pop anthems.
He enjoys working across sounds and genres and is constantly evolving as a producer and DJ.
Check out his Spotify, Soundcloud & Instagram.
MERAK
Merak, the sibling music duo - Belinda and Brandon Mendes are an exciting new electronica act that are making their way to the forefront of the Indian Indie scene in recent years. They recently unveiled their debut EP ‘Manic Mode’ in August 2023 released by Delhi based label ‘Boxout Recordings’ packing four genre diverse tracks portraying aspects of mental health and self-individuality. Merak has also been featured in platform magazine, wild city & rolling stones.
Between the two of them, they play the guitar, piano, violin and have vocals to drive their story-based music. Their sound is described by listeners as a captivating blend of dream pop, jazz, rock and electronic elements, creating an ethereal and mesmerizing sonic experience. In the ever-evolving world of electronica, Merak stands as explorers, pushing the limits of musical possibilities. Their music invites you to embark on a sonic adventure where dreams and reality intertwine.
Merak played at Echoes of Earth and Ctrl Alt Del in 2024, Jazz Weekender in 2023 and at several other notable venues across the country. They won the 'Platinum' award at IndiaFilmProject for 'Time Traveling Soul' with a music video aired on MTV in 2020.
Tatrix - Party Tonight (Original Mix) | G Mafia Records
Tatrix Live in India
Belinda & Brandon Mendes - Merak
Merak - Big Fishes (ft. Brown Vagabond)
Artist Showcase - DJs and Cover Artists
ANTIDOTE
Antidote aka Urvashi Bhattacharya is the freshest new tech & progressive house DJ from Calcutta, India, with a melodic and powerful sound that is a crowdpuller.
Antidote brings a banging new energy to the electronic music scene . Her signature sound is a fusion of indie house and dark disco, seamlessly blended with melodic and progressive house elements.
Antidote has played alongside & opened for the likes of Adana Twiins, Guy-J, Sanjay Datta, Ma Faiza, Korolova, Xinobi, and Ankytrixx. She has also performed at Sunburn Select, Sublime CCU, Mandala Music Festival & Lost & Found in India, Vision X Festival, Nepal.
Check out her Instagram & Soundcloud.
